Dr. Wieland welcomes Jörg Finkenzeller as new Managing Director

The subsidiary of the Häffner Group, Dr. Wieland GmbH & Co. KG, welcomes Jörg Finkenzeller as its new Managing Director as of March 01.

As of March 01, 2023, Mr. Jörg Finkenzeller will take over the position of Managing Director at the Marbach am Neckar site of Häffner subsidiary Dr. Wieland GmbH & Co. KG. With more than twenty years of experience in the B2C and B2B retail business, Jörg Finkenzeller is not only a proven expert with a focus on sales and marketing, but also brings in-depth knowledge in managing and increasing the efficiency of market, customer and product range activities. His expertise in this area includes CRM, data mining/BI, and sales and product range controlling.

As the person responsible for international sales activities, he also brings a broad knowledge of logistics, export and fulfillment, and customer care. His profile is rounded off by broad knowledge of process flows from logistics to customer care, responsibility for international activities, and product range knowledge in the areas of workwear, occupational safety and PPE.

With a team-oriented and cooperative management style, Jörg Finkenzeller will work with Dr. Wieland’s team to drive forward in particular the strengthening of the brand, an optimization of the sales strategy, and the expansion of digital and data-driven activities. At Häffner, he will also be responsible for setting up the Business Controlling department.
The Häffner Group and Dr. Wieland are equally pleased to have gained many years of experience and expertise in the aforementioned specialist areas with the new Managing Director.

Asperg, 15.02.2023